I find it odd that everyone becomes a Marketer overnight these days … now I’m not just speaking of “Internet Marketing Gurus” who create nifty sales letters — no I’m talking about people who work in Sales as well.

I just can’t believe how many people do SALES and believe they’re a Marketer because of this? Marketing and Sales are two completely separate entities and are not as closely related as some Corporate sales people truly believe. Creating Flyers or other “marketing materials” does not give you the right to consider yourself a Marketer either.

I’m just wondering why everyone calls themselves Marketers or labels their job as ‘Marketing’ in any way, shape or form if they’re truly not even remotely close?

Ehhhhh… just a quick rant. I just noticed 3 different people make these claims while working as Sales People who have customers COME TO THEM via the Marketing techniques employed by others, efficient or not.

So to all of you Sales people or (Department) Managers or even Secretaries who make those claims of being in Marketing — make sure you really are before you tell people this. Everyone appreciates “props” from others but make sure those who work hard at their jobs as Marketers  get their thunder before you steal it away, especially if you know nothing about Marketing